Tuesday, 30 August 2016

Now, Get on Instant Messengers with Customers - Without data management worries

Messengers are the Future: Today, the popularity of Instant messengers (IM) like WhatsApp, Telegram etc. is un-questionable. IM communication is not restricted only to personal chats any more. Consumers are reaching out to businesses too, using messengers. After all, it’s so convenient instead of downloading & using the business app! As communication is shifting from traditional e-mail/SMS to next generation messengers, being available...

Friday, 26 August 2016

Lead Generation Marketing is All About Attracting and NOT Bulk Spamming

Bulk Marketing is easy, but ineffective: A lot of Marketing houses, teams still think that lead generation marketing campaign is all about buying a contacts database and doing a bulk emailing or bulk SMS.  It looks like a short cut to success! It was indeed a shortcut for some time. Unfortunately, not anymore!   Everyone hates Spam: People hate spamming. Many email service providers like Gmail know this and have created ‘Promotions’...